Economic internationalisation
Global talent
Lanzarote aims to strengthen its role in an interconnected world, where territorial competitiveness is built on knowledge, alliances and talent.
Economic internationalisation and connection with global networks are key to diversifying the island economy, attracting high-value opportunities and projecting local talent beyond borders.
This sector proposes positioning Lanzarote as an open, relevant and trustworthy territory on an international scale, able to engage as an equal with other ecosystems of innovation, business and culture, without losing its identity or its human scale.
The Challenge
Island economy with limited reach
Most of the business fabric operates in a small local market.
Limited international connection
Foreign relations and territorial alliances happen occasionally, without a common strategy or long-term continuity.
Diaspora talent poorly connected
Many professionals and qualified profiles from Lanzarote develop their careers off the island, without clear channels for return, collaboration or knowledge transfer.
Fragmented external narrative
Lanzarote does not always project its potential as a territory of talent, innovation and sustainability coherently in the international context.
Connect Lanzarote with the world to expand opportunities, attract knowledge and strengthen its economic and human fabric
Lines of
action
Open Lanzarote to the world
Internationalisation of the island economy.
Design and coordinate strategies that facilitate the entry of local companies into international markets, identifying export opportunities, trade alliances and joint projects with strategic partners in Europe, the Americas, Africa and Asia.
Strategic agreements
Learn, cooperate and adapt success models.
Promote cooperation agreements with regions and islands that are benchmarks in sustainability, innovation, creative economy, advanced tourism, energy transition or talent development, adapting good practices to Lanzarote's specific context.
High-value ecosystems
Opening pathways into international markets.
Create channels and platforms that connect Lanzarote's companies with:
- Global business and sector networks
- International public and private institutions
- Innovation and entrepreneurship ecosystems
- Funds, buyers and strategic partners
This work includes strategic support, international visibility and connection with key players.
Global Talent Programme
Reconnect the diaspora with the island.
Lead a programme aimed at identifying, mapping and activating Lanzarote's talent living abroad —professionals, entrepreneurs, researchers, creatives and sector leaders— to:
- Facilitate their participation in strategic projects
- Attract knowledge, mentorship, investment and networks
- Create opportunities for return or hybrid (local-global) collaboration
International positioning
A coherent narrative to the outside world.
Contribute to building a solid international narrative that projects Lanzarote as an island of talent, innovation and sustainability, aligning economic diplomacy, culture, business and human capital under a credible and consistent message.
Relevant
studies
International references on economic diplomacy, talent attraction and global positioning strategies.
Turn talent into a sustainable economic driver
Talent economy and territorial development
Luis Alvarado
Knowledge economy
Talent attraction